Our recent public launch piqued the interest of our own local Columbus Dispatch. Reporter Braden Lammers put together a great story that not only features DOmedia and tells our story, but also highlights the growing OOH/alternative media industry.
Sales of outdoor and alternative advertising are on the rise at a time when advertising sales overall haven’t […]

While we were at the 2008 Traffic Audit Bureau Eyes On Conference a few weeks back (has it really been that long?!?!), one of the many interesting announcements highlighting the growth of outdoor advertising was that Mediaweek is launching a monthly feature specifically about out-of-home media. In the first “Out There” issue, Editor-in-Chief Michael […]

It seems TV and radio’s loss is out-of-home and alternative media’s gain. The Outdoor Advertising Association of America released 2007 year-end spending numbers last week for the outdoor industry. Total sector spending was up 7% last year, hitting $7.3 billion, with 7 of the industry’s top 10 ad categories posting year-over-year spending gains.
On the heels […]