With a mission to simplify the buying and selling processes of OOH (out-of-home) media, DOmedia has spent roughly the last 20 years making that happen. The journey began when Ken Sahlin, who played a key role in launching Dynamic Media Group back in 2003, was approached by a friend who needed help selling advertising space on mobile trucks. The cumbersome and inefficient process sparked Sahlin’s idea of introducing technology to streamline the process of buying and selling OOH media.
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