Taking a Look at Billboard Vinyl Printing

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This week, the BillboardsIn blog takes a look at billboard vinyl printing. They talk about the process behind beginning with a vinyl sheet and ending with the ideal billboard advertisement.

Most of the traditional billboards today are printed on vinyl. Due to vinyl being strong, durable, and waterproof, it is a great material to advertise your message to the perfect audience.

This article was originally published on BillboardsIn.com. You can continue reading the full article here.


Billboards For Gyms

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This week, the BillboardsIn blog is talking about billboard advertising for gyms. They discuss some of the reasons why billboards work well for gyms and other fitness clubs.

Billboard advertising works great for promoting discounts and other new features at your gym. Advertising things such as limited time promotions, new equipment, or a referral program are all ways to take advantage of billboards for gyms.

This article was originally published on BillboardsIn.com. You can continue reading the full article here.


Billboards and Political Advertising

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This week, the BillboardsIn blog is discussing how local, state and national political campaigns can all benefit from political advertising. They discuss the benefits of mixing media and how to successfully utilize outdoor political advertising.

The best practice is to use all of these formats to target voters repeatedly with different messages about the candidate’s beliefs and platform. Adding OOH to other campaign advertising increases mobile 316%, social media 212%, traditional TV by 18% and Radio by 45%.

This article was originally published on BillboardsIn.com. You can continue reading the full article here.


Father’s Day Billboards

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This week, BillboardsIn counted down their favorite Father’s Day billboards. See which brands brought their best dad jokes!

Interactive advertisements are always a great way to promote your business as well as get free publicity through shares on social media and word of mouth. In this Father’s Day advertisement, Marshalls gave away free gifts to passersby just for sharing a dad joke. The gift was chosen at random, and a certified climber would even climb up the wall to grab the gift for you! This billboard advertising experience is sure to be one that you will never forget.

This article was originally published by BillboardsIn. Make dad proud and read the rest of the countdown here.


Billboards and College Advertising

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This week, the BillboardsIn blog is taking a closer look at how college advertising is so beneficial to colleges and universities. They breakdown how to best utilize billboards to target future students and drive website views.

Colleges and universities of every size see a significant gain in enrollment and increases in community awareness after implementing outdoor college advertising. We see just how beneficial college advertising is from Coastline Community College in Orange County, California. By implementing outdoor advertising around the city, they saw 8.9% growth from the same time last year.

This article was originally published on BillboardsIn.com. You can continue reading the full article here.