As part of NYDSW, the Digital Place-Based Advertising Agency put on the Video Everywhere Summit on October 27th. The hashtag #VideoEverywhereSummit on Twitter gives us an inside look into the event and its speakers’ insight on digital out-of-home media.
“#Innovation doesn’t need to be big and explosive, it can be quiet and smart” — great insights by @MlouWalker at #VideoEverywhereSummit pic.twitter.com/9uysmT7Ggo
— Marc Reichel (@marc_reichel) October 27, 2016
“Make the message feel personal—this is the goal, which data allows us to do.” —@sonicdrivein‘s @sarahlizbeddoe #VideoEverywhereSummit
— Barry Frey (@barryfrey) October 27, 2016
Doug Ray @Carat_USA CEO – we need to stop thinking of ourselves as a media agency but as an audience agency. #dooh #VideoEverywhereSummit pic.twitter.com/Ol3XtDCQM7
— Kym Frank (@KymFrank) October 27, 2016
John Costello, Chair, Mobile Mktg Assoc reminds #VideoEverywhereSummit: “Get your Brand Message right first. Differentiate or Disappear.”
— Mossappeal (@mossappeal) October 27, 2016
“For the 1st time in history we can link together an unprecedented amount of #data” Kasha Cacy, CEO of @UMWorldwide #VideoEverywhereSummit pic.twitter.com/cBTWR3pM4B
— DPAA (@DPAAorg) October 27, 2016
“The scale of the platform companies is on another level compared to the media companies” at #VideoEverywhereSummit
— BOOmedia (@DOmedia) October 27, 2016
Kim Gnatt of @CocaCola – “Mobility ignites exploration and enjoyment” #VideoEverywhereSummit #dooh #DSW @DPAAorg pic.twitter.com/38gIhTDYZ5
— ClearChannelOutdoor (@CCOutdoorNA) October 27, 2016
The Video Everywhere Summit was once again the most attended event at NYDSW, and the entire week continues to increase in popularity and attendance. We’re excited to see so much interest and enthusiasm in the OOH media industry and are looking forward to more growth and innovation.