• Entries from November 2007

    Bidding Farewell to an Advertising Icon

    November 20th, 2007 · No Comments

    Chances are, the names Dick Wilson, Jesse White, Michael Vale and Nancy Walker probably don’t mean much to you. But if you’re old enough to remember Mr. Whipple, the original Maytag repairman, Fred the Baker, or Rosie the Waitress, then I’m willing to bet they’ve made their mark on your psyche, conjuring up mental images […]

    Tags: Uncategorized

    Winning in New York

    November 16th, 2007 · No Comments

    Just ran across this commentary posted in Media Daily News today with tips on buying outdoor media in New York City. While the author, Van Wagner Communications Eastern Division President Robert Fauser, admittedly focuses specifically on New Yorkers — their lifestyles, media consumption habits — and how to reach them, a lot of […]

    Tags: Advertising · Alternative advertising

    Paying for your attention in NYC

    November 13th, 2007 · 1 Comment

    Great video on the cost to advertisers for your attention in NYC…

    Tags: Uncategorized