New Columns
Today, we’re proud to announce enhancements to our cost fields for media buyers and sellers. We have added two new columns to the compile grid. Both of these are optional and auto-calculated based on other fields.
Net Campaign Media Cost: This takes the Net Media Cost/Cycle column and multiplies it by the # of Cycles column. If the net media cost/cycle = $100 and the # of cycles = 2, then the Total Media Cost column would = $200.
Budget Impact: This is used if you are doing markups for your clients in the RFP. It is the all-in price. It is the total of Net Campaign Cost Including TSF + Agency Fee.
Renamed Columns
We also relabeled three columns for increased clarity.
Net Campaign Cost Including TSF: This used to be called Inventory Total. This column is a total of Net Campaign Media Cost + TSF + Installation Cost + Production Cost.
# of Copy Changes Included At No Cost After Initial Install: This used to be called # of Copy Changes Included.
Fee For Each Additional Copy Change: This used to be called Net Install Copy Change Fee.
