All posts in Out-of-home advertising

Out-of-Home Advertising in Chicago, Illinois

Out of Home Advertising Chicago

Chicago Out of Home Advertising

Check out the thousands of advertising opportunities Chicago has to offer! On DOmedia, you can find billboards, street furniture, digital screens, alternative media, transit advertising and many more out of home advertising opportunities in Chicago, Illinois.

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The Holiday Season’s Best OOH Ad Creative

Holiday CreativesMany advertisers use Outdoor Advertising during the Holiday Season to reach busy shoppers at critical points during their shopping experience. To celebrate this Holiday Season, we collected several iconic outdoor holiday creative from past years. Many of you will recognize these campaigns, and perhaps they will bring back some fond memories. We gathered these images from the Outdoor Advertising Association of America and from the Duke University Archives. Enjoy!

Use DOmedia to find over 570 outdoor media companies for your holiday campaign, there’s still some time left! Search for free at www.domedia.com.

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OOH Gives Back: Over $400 Million

OOH Gives Back

Article by: Kim Ramser, Business Development & Industry Guru, DOmedia

 

Picture CaptionIt’s that time of the year again – last ditch effort to make our numbers, close out the books, and get as much done as possible so we can take some time off. Don’t forget buying presents, decorating, going out of town or having family visit. We are so rushed this time of year that it’s rare that we have time to reflect on the really important things.

Since this is the Holiday Issue, I thought it would be appropriate to focus on all of the good things our industry brings to the communities we serve. We really have some amazing people in the out of home industry. We all know that OOH is a great medium and that it really does work. For proof, take some time to look at all of the case studies and success stories on the industry websites. But, we as an industry also help solve crimes, help find missing children, help local police departments, help people in communities come together and feel good about themselves in challenging times. We are a charitable, giving industry, and we shouldn’t forget that.

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Directional Speaker Creates Full Television Experience in Restaurants Nationwide

When was the last time you enjoyed a high-quality viewing and listening experience in a place other than your own living room? Probably never, but that’s changing. indoorDIRECT has partnered with Brown Innovations to create an intimate, high-quality audio experience in thousands of restaurant locations across the country. For the first time, a dining experience combines the comforts of home and the convenience of dining out.

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14th Annual Indoor Billboard Advertising Conference Oct. 13-16, Las Vegas

Article By: Article by John Koenig, President, IBAA

Indoor Billboard Advertising AssociationThe Indoor Billboard Advertising Association is a proud parent of a teenager! Next month at the 14th Annual Indoor Billboard Advertising Conference, indoor advertising companies, sponsors and vendors will gather at the retro chic Golden Nugget Hotel and Casino in Las Vegas on October 13th-16th, 2011.

Like most 14 year olds, our teenager has been into ‘€œsocial media’€ years before his parents had awkwardly friended him on Facebook to keep tabs on his exploits.

Indoor Advertising is Social Media.

Some core members of Indoor Billboard Advertising Association (IBAA) have been sending advertising messages during ‘€œsocial interaction’€ settings at bars, restaurants, nightclubs, health clubs, sports arenas and other venues for nearly three decades.

One type of indoor media, restroom advertising, captures the attention of the young and affluent 21-35 year old demographic*. Often referred to as non-traditional advertising, restroom advertising is widely recognized as an extremely targeted, well-received advertising medium.

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