All posts in Out-of-home advertising

4 Things We Loved At Code/Media

Code/Media 2016

Photo credit to @Crowdsight_!

The whirlwind that was the Code/Media conference has reached its conclusion for 2016. As always, the conference was top-notch: great speakers, great ideas and a great setting. Here’s what we took away from Dana Point, CA:

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Create Proposals Automagically with “Fill From Historical”

automagical - waynes world gifAre you repeatedly inputting the same information into the DOmedia proposal grid? You may be missing out on one of the most powerful features of DOmedia! Our “Fill from Historical Data” technology recalls 15 columns worth of information, pulled directly from the last time an asset was proposed. If you have never issued a contract for that asset, DOmedia pulls the information straight from the asset listing in your profile.

Aside from being automagically awesome, here are 3 reasons you should use “Fill from Historical Data”:

Speed
You won’t waste time inputting information that’s necessary for every proposal (such as format, face and size). It makes the contracting process faster and saves you time!

Reduced error
Pulling data that has already been through the proposal process reduces user error. Every time you retype data you increase the chances that you will get something wrong. Don’t lose business because of a typo.

Work smarter, not harder
You’ve already done the work before. Now it’s time to let DOmedia work for you. This way, DOmedia gets more valuable the more you use it.

Contact our client services team to learn more!

 

 


Technology Superteam Seeks Elite Account Manager

whale hello thereDOmedia took the advertising industry by storm in 2015. We surpassed $1B in media transactions through the platform, grew nearly 500% and helped some of the most valuable brands in the world reach hundreds of millions of consumers.

How did we make it all happen? Our path toward oceans of revenue starts with a commitment to “create ecstatic interactions,” and our client services team is always the first to dive in. We are looking for a talented account management pro who is ready to make a splash and help our users change the way media is bought and sold.

Here’s a quick overview of the position:
“You are the face of DOmedia for our users by providing support, training and maintaining accounts and key relationships. Using your in-depth knowledge of the DOmedia system and products, you will be responsible for proactively providing consultative services and advice to clients as to how they can be successful through the DOmedia platform, and continue to grow their business to be more effective and efficient. Also, through your client interactions, you will provide feedback and recommendations for product enhancements or ideas for new applications and features.”

CLICK HERE TO LEARN MORE


DO it Right: Choose a Category

Screen Shot 2015-12-30 at 10.51.25 AMIt’s been 8 years since DOmedia began to solve out-of-home’s most difficult problems. However, we still get questions from vendors about how to get the most out of DOmedia. That’s why we’ve created DO It Right – a blog series highlighting our vendor’s most popular questions.

Many DOmedia vendors offer alternative media space, such as coffee sleeve advertising or boat wrapping. Business owners with unique offerings sometimes worry that their products are too unique to fit within DOmedia’s format categories, which are based on industry standards set by the Traffic Audit Bureau. But, there are big benefits to choosing an existing category, even if it is not a perfect fit. Inventory that has been properly categorized is more visible in search results.

Most of the searches conducted on DOmedia are filtered by format. Keeping inventory in an extremely niche category keeps these products isolated from large searches. Limited searches are being done for unique offerings; but by placing unique inventory in broad categories, vendors are creating opportunity for buyers to see alternative offerings. This translates to more opportunities to win business!

Our client services team has overseen over 1,000 vendors as they added their business to DOmedia. They are experts in helping improve search visibility within the platform, and they are happy to help you choose the best category for you inventory. You can reach the client services team by calling 866-939-3663.

Want another pro-tip for increasing your visibility to media buyers? Read our recent article on the importance of listing specific assets within DOmedia.


Wanted: Elite Client Services Representative

job - this is dog gifIt has been a landmark year for DOmedia. We’ve released new tools, added thousands of new advertising assets and announced over $1 Billion in advertising sold through our platform. All told, DOmedia grew more than 500% year-over-year in 2015, and we’re planning to make 2016 even better. We’re looking for an experienced and talented Client Services Representative to help make it happen. Think you might have what it takes to join the DOmedia team and change the way media is bought and sold?

Here’s a quick overview of what we’re looking for:

Work on the “front-line” with our users – help them understand our product offering and get started!  Provide on-going support as current applications evolve and new applications are launched.  Most importantly, become a user advocate by listening to needs and identifying opportunities that help them become faster, smarter and better!  Use your technical aptitude to leverage marketplace analytics and identify new opportunities to add value to our user’s businesses while always keeping an eye on streamlining and standardizing application processes to drive efficiency.

Check out the full job description and apply here.