10 New Media Sellers Available for Your Next Campaign

by DOmedia on March 26, 2012 in New OOH Media Sellers with No comments

DOmedia welcomes 10 new media sellers to the largest marketplace for traditional, alternative, and  digital out-of-home media. Our newest additions include traditional, digital and mobile bulletins, transit media, digital video ad networks, Pay Per Click advertising, and social media mobile apps. From the traditional to the most groundbreaking strategy, you can find the media opportunities to make your next campaign a success through DOmedia.

Diesel OutdoorAervaScreenreach

Click any company name below to view their Company Profile on DOmedia and Request a Quote.

Continue reading →


Out of Home Advertising Revenue Grows in 2011

by DOmedia on March 20, 2012 in Out-of-home advertising, Trends with No comments
OAAA Outdoor Advertising Revenue

Outdoor Advertising Revenue - source: OAAA

Out of home advertising revenues grew 4 percent in 2011 to $6.4 billion, according to the Outdoor Advertising Association.

Out of home (OOH) advertising outpaced the overall advertising ad industry, which grew at a meager 1.5% in 2011.

The top 3 industries spending dollars in out of home were:

Continue reading →


Collecting Intel

by DOmedia on March 19, 2012 in Digital signage, DOOH, Events, News, Technology with No comments
Intel Gesture Display

It would be difficult for any large company, let alone a $54 billion tech company, to enter the digital signage space without making a splash.

There’s no doubt that Intel has its eye on the Digital OOH prize.  Whether they choose to operate as a ‘branded ingredient’ for hardware companies, or embed themselves elsewhere in the value-chain, one thing is certain..  Intel wants to play, they want to play with winners, and they want to grow their way into a dominant market position…

Continue reading →


Top 5 Tweets from #DSE2012

by DOmedia on March 16, 2012 in Digital signage, DOOH, Events, Press with No comments

The Digital Signage Twitterverse was abuzz at DSE 2012.

Although tweet-volume was down a bit from last year, the explosion of integrated screens on the show floor made for a rich social experience for attendees and exhibitors.  It seemed like every booth had a live-stream.  During one 5 minute span I was able to immortalize my twitter handle on a half-dozen unique displays.

Twitter Live-Steam by X20 at DSE 2012

 

 

 

 

 

Personal vanity aside (for a moment!).. this is a clear signal that network operators, software, and content-providers are recognizing and harnessing the power of social.

Here’s my list of the 5 most insightful, observant, and down-right sexy tweets from #DSE2012…

Continue reading →


Pixels, Pixels Everywhere: DSE 2012

by DOmedia on March 15, 2012 in Digital signage, DOOH, Events with No comments
Projections / Holographics

The digital signage expo – held March 6-9 in Las Vegas – surely lived up to its name.  With nearly 100 exhibitors – including pixel-pushing giants such as NEC, LG, Sony, Panasonic, and Samsung – there was a massive amount of displays on, well, display.

Digital screens continue to get larger, sharper, and more vivid each year.. but they are also getting more interactive, adding more dimensions, and becoming true windows into our digital world.

DSE participants are certainly hocking their shovel-ready technologies, but they are also there to earn mindshare by drawing attention to the innovative products in the pipeline.

Here are a handful of technologies to keep your eye on: Continue reading →


← Older Entries
Newer Entries →