We love to spotlight buyers and sellers using DOmedia’s software to be more successful in the OOH media space. Today – for the first time – we will be featuring a buyer using DOmedia’s self-service e-commerce OOH buying and planning platform: BillboardsIn.com. Jus Agency, a full-service ad agency based in London, bought their first billboards through BillboardsIn.com in October 2022 and ran a 4 week campaign in Times Square to promote their agency services to potential U.S. clients.
OOH Advertising for Nonprofit Organizations
Thanksgiving is a staple American holiday, but that doesn’t mean it’s the only time to show thanks and support to your community. OOH advertising is a great way to get any kind of message out into local communities, and using that platform to advocate for strength and support is a great way to use that space.
Our team at BillboardsIn works with nonprofit and other supportive organizations all year round to help build local strength through helping the hungry, and supporting members of the community by helping build careers, guiding through transitions into new walks of life, and supporting recovery, like those below.
Apple Billboard Ads
This week, the BillboardsIn blog highlights some of the best Apple Billboard Ads. They explain why these ads are so successful around the world.
This #Apple #billboard spotted in the metro exit at Bryant Park, NYC. Thank you to Andres! pic.twitter.com/1TCOrYYIoh
— Jill Lian (@jillllian2) August 18, 2016
This billboard captures the beauty that can be photographed with an iPhone. Located in a New York City metro station, this billboard will be seen by tens of thousands of people a day. Due to the quality of the image, people will be more inclined to buy an iPhone so they can capture high-quality images like the one pictured.
This article was originally published on BillboardsIn.com. You can continue reading the full article here.
Billboards and Local Pizzeria Advertising
This week, the BillboardsIn blog served up some tasty tips for pizzerias. Learn why using billboards may be the best idea you’ve never considered.
Some might think that only large brands are able to afford billboard and OOH advertising. That is actually not the case. In fact, 7 out of 10 OOH ads promote local businesses according to the OAAA. This number is important because that shows that these advertisements work. If they consistently work for other local businesses, why not buy a billboard for your local pizzeria.
This article was originally published on BillboardsIn.com. You can continue reading the full article here.
Great Billboard Ads
This week, the BillboardsIn blog talks about four great billboard ads and what makes each one great.
My favorite troll strikes again @BurgerKing #guerillamarketing #billboards pic.twitter.com/puO4104U6y
— Guillaume Dumortier (@Guillaume_) July 5, 2019
This billboard shows us how clever marketing can go a long way. Burger King takes advantage of the placement of this billboard using the slogan “Always On Top” with a billboard that is literally on top of a McDonalds! Since McDonald’s does not own the billboard space, this ad will stay up for however long the campaign has been paid for. This guerilla marketing technique was good enough to be shared on social media by an audience which boosts the ad’s effectiveness at no charge to Burger King.
This article was originally published on BillboardsIn.com. You can continue reading the full article here.
